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Live Mind Consulting

For over two decades, I’ve helped some of the world’s largest digital publishers, startups, and creative teams build new products, brands, and lines of business from the ground up. My approach blends AI innovation, editorial strategy, systems thinking, and workflow automation to help you see — and seize — the opportunities hiding in plain sight.

I specialize in AI-driven content strategy, affiliate and commerce growth, and operational automation — the modern toolkit for digital publishers and creative entrepreneurs who want to work smarter, not harder.

👉🏽 Work with Barb

🧠 AI Strategy & Creative Automation

AI isn’t the future — it’s your competitive edge now. I help organizations and creators understand, adopt, and scale AI intelligently across editorial, marketing, and product workflows.

I can help you:

  • Design AI workflows that augment your teams, not replace them
  • Identify and automate repetitive editorial, data, and reporting tasks
  • Use AI for scalable content creation, curation, and analysis
  • Develop custom AI agents for research, insights, or creative production
  • Integrate tools like GPTs, n8n, Replit, and Google Cloud APIs into your publishing stack
  • Build AI-powered YouTube, newsletter, or e-commerce flywheels

💰 Affiliate & Commerce Content Strategy

I’ve built and scaled multi-million-dollar affiliate and commerce programs for major digital publishers. Whether you’re standing one up for the first time or optimizing a mature operation, I can help you unlock the next phase of growth.

Services include:

  • Affiliate account creation and management
  • Merchant program signup and outreach
  • Data-driven affiliate content and partner strategy
  • Transactional keyword research and content planning
  • Training for editorial, SEO, and audience teams

🔁 Content ROI & Evergreen Strategy

Your back catalogue is an asset — not a graveyard. I’ll help you uncover and modernize your high-potential archives, structure your evergreen strategy, and implement AI-assisted update systems that keep your content working for you.

Areas of focus:

  • Back-catalogue optimization and curation
  • Content clustering and hub-and-spoke SEO
  • AI-assisted updating and content lifecycle planning
  • Thematic and semantic analysis for competitive search positioning

⚙️ Editorial Workflows & Automation

Data paralysis is real. I help teams cut through the noise with right-sized, actionable insight systems — bridging the gap between editorial instinct and analytical precision.

What I do:

  • Workflow analysis and automation design
  • API integrations for data, CMS, and third-party tools
  • AI-driven editorial assistance and data ingestion
  • Custom dashboards and reporting automation

📊 Insights, Analytics & Data Governance

Many publishers have pain points around the Cost of Measurement: small media outlets might not want to shell out for an expensive data engineering and analytics operation, while even large publishers struggle with data management in the sprawling ecosystem of commerce. Plus, data literacy can often be low regardless of the size of the operation.

I can help with:

  • Custom performance reporting and visualization
  • Taxonomy design and topical structuring
  • Semantic, thematic, and competitor content analysis
  • Technical consulting on data operations and governance
  • Affordable solutions for small to mid-size publishers

🌍 Holistic Strategy for the Next Media Era

I thrive at the intersection of creativity, technology, and systems design. If you’re building the future of digital media, commerce, or creator-driven business — and you need someone who understands both the art and the infrastructure — let’s talk.

👉🏽 Work with Barb!

Don't see your need listed? Get in touch! I may be able to help, or refer you to someone who can.